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The Big Data Blog


Sep 11, 20247 min read
What Is a Blog? How To Create a Blog for Your Business
Blogs can be a great form of organic marketing for small businesses—and they’re refreshingly easy to start. Imagine your fashion brand...
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Sep 9, 20245 min read
What Is Above the Fold? Best Practices + Website Examples
Learn why it’s important to keep some website content above the fold, so users don’t have to scroll. “Above the fold” is a concept that’s...
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Sep 5, 202412 min read
How to Create a Marketing Strategy: 7 Steps (2024)
Marketing a small business isn’t easy. It’s actually hard, which is why most people struggle to reach their audience, no matter what...
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Aug 29, 202415 min read
What Is A/B Testing: How To Do It and Practical Examples
Learn about A/B tests, conversion research and idea prioritization to test analysis and archive management from experts at Google,...
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Aug 28, 20248 min read
What’s a Good Average Ecommerce Conversion Rate in 2024?
A good ecommerce conversion rate is crucial to your store’s success. But what is a good conversion rate? Learn about this and more in our...
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Aug 27, 20245 min read
AI SMS marketing copy not cutting it? Maybe it’s your prompt
Just because SMS messages are short doesn’t mean they’re always easy to write. With a (very) limited character count, every letter...
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Aug 19, 20249 min read
11 email campaign optimization best practices to supercharge your emails
Planning to use email to grow your customer base and revenue? You need to share the right messaging with the right people in the right...
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Aug 14, 20247 min read
How To Measure 9 CRO Metrics To Benefit Your Online Business
Conversion rate optimization (CRO) is the process of refining your website to increase the chance of conversions. CRO metrics help you...
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